Floral - Powdery launched in 2009
Noble, elegant, very feminine, embodies the untamed spirit with a natural sense of fashion and style. For a woman full of life. The new Chloé fragrance expresses the creative, confident uniqueness of the Chloé woman. The vision of the Chloé brand is not to focus on one type of woman, but to capture diversity.
Just as the fragrance combines classic elements with fresh new ideas, airy sweetness with woody strength, the bottle is a study of contrasts. Designer Patrick Veillet was inspired by the complicated detail of the pleated sleeve of a Chloé blouse when creating the delicate wall of the square bottle. While the oval cap plays with clean, straight lines, the silver collar of the bottle evokes a nostalgic mood. Its metallic surface is a unique example of craftsmanship, so rarely seen in modern perfumery. The delicate elegance is complemented by a ribbon in the color of salmon rose petals, which is casually wrapped around the neck of the bottle.
| Species: | Eau de Parfum |
| Product type: | Types of flowers |
| Determination: | For women |
In the same way that Chloé skillfully plays with her ideas of femininity, she now takes the traditional rose into her hands and transforms it into a fragrance full of life with clever precision. She arranges it in positions of clarity and warmth, playfulness and seductiveness. The perfumers Michel Almairac and Amandine Marie from Robertet worked to create a seductive, untamed essence for Chloé by combining floral and powdery notes with a cheerful hint of peony and lychee decorated with spring freesia. The airy, flirty top note is slowly carried away to make way for a richer and more sensual rose, accompanied by magnolia, lily of the valley, and a slight hint of amber and elegant cedar wood.
Fragrance composition