Floriental - Powdery launched in 2009
Noble, refined and distinctly feminine, embodies an untamed spirit with a natural sense for trends and personal style. Designed for a woman full of vitality. The new Chloé fragrance mirrors the creative and self-assured originality of the Chloé woman. The intent of the Chloé brand is not to target just one type of woman, but to capture their diversity.
Just as the composition itself merges traditional motifs with fresh modern ideas, light sweetness with the strength of wood, the bottle showcases contrasts. Designer Patrick Veillet, when creating the delicate walls of the square bottle, was inspired by the intricate detail of the pleated sleeve of the Chloé blouse. While the oval cap complements the straight clean lines, the silver collar of the bottle evokes a nostalgic atmosphere. Its metal finish is a remarkable example of craftsmanship, rarely seen in contemporary perfumery. Delicate elegance is completed by a ribbon in the shade of salmon rose petals, casually tied around the neck of the bottle.
| Species: | Eau de Parfum |
| Type of product: | Types of flowers |
| Determination: | For women |
In the same way that Chloé skillfully plays with her notions of femininity, she now takes traditional rose in hand and transforms it with ingenious precision into a fragrance full of life. She arranges it into positions of transparency and warmth, playfulness and seductiveness. Perfume creators Michel Almairac and Amandine Marie from Robertet worked to blend a seductive, untamed essence for Chloé by combining floral and powdery notes with a cheerful hint of peony and lychee adorned with spring freesia. The airy, flirtatious top note is slowly carried away to make way for a richer and more sensual rose, accompanied by magnolia, lily of the valley, and a slight hint of amber and elegant cedar wood.
Composition of the fragrance