
Woody aromatic fragrance was launched in 2026
Coach Pure Platinum is an intense men’s perfume inspired by the architecture of Manhattan, metal, and glass. It is created for the modern man who is not afraid to be himself, is open to new experiences, and expresses his confidence naturally. Thanks to the more intense fragrance concentration, it offers a deeper and longer-lasting scent trail. The top of the fragrance presents a fresh blend of lavender, mandarin, and juicy apple, which feels clean, energetic, and modern. In the heart, a warm rum accord unfolds, complemented by the softness of orange blossom and earthy notes of moss. The base is built on intense ambroxan, cedarwood, and labdanum, which give the fragrance depth, magnetism, and remarkable longevity.
The face of the fragrance is musician Omar Apollo, whose personality perfectly embodies the idea of individuality, authenticity, and self-expression. The campaign works with various aspects of the male personality – from energy and playfulness to calm introspective moments.
The elegant bottle in a metallic gunmetal finish evokes the modern skyline of New York. The characteristic Coach logo with a carriage and horses is complemented by a black leather tag and metal detail that connects traditional craftsmanship elements of the brand with modern urban design.
Coach Pure Platinum is a fragrance for men who want to be striking, authentic, and unmistakable – a bold perfume composition with a modern character and long-lasting trail.
Composition
Ingredients
Alcohol Denat. (SD Alcohol 40-B), Parfum (Fragrance), Aqua (Water), Tetramethyl Acetyloctahydronaphthalenes, Linalyl Acetate, Citrus Aurantium Bergamia (Bergamot) Peel Oil, Linalool, Coumarin, Limonene, Butyl Methoxydibenzoylmethane, Vanillin, Pinene, Lavandula Oil/Extract, Alpha-Isomethyl Ionone, Pogostemon Cablin Oil, Beta-Caryophyllene, Citronellol, Citrus Aurantium Peel Oil, Citral, Terpineol, Camphor, Rose Ketones, Geranyl Acetate, Carvone, Terpinolene, Geraniol, Sclareol, Alpha-Terpinene
Usage
Apply to pulse points such as wrists, neck, chest, or behind the ears. For a more intense and long-lasting scent experience, the fragrance can also be lightly sprayed on clothing.
| Species: | Perfume |
| Type of product: | Woody types |
| Determination: | For men |